Why you must keep investing in customer experience after you’ve made a sale

Want to enhance your customer experience and turn one-time buyers into loyal advocates? Focus on the end of the customer journey, recommends ActiveCampaign APAC sales manager, Will Drysdale. ┬áRamping up your sales and marketing efforts to take advantage of the pent-up consumer and business demand the COVID crisis has created? You and half the business … Continue reading Why you must keep investing in customer experience after you’ve made a sale