Features

Carefully curated: Why website design should be a top priority when taking your business online

- April 22, 2019 3 MIN READ

Consumers today research and shop much differently, so much so, the 2018 Telstra Small Business Intelligence Report says almost two-thirds (62 per cent) of potential customers won’t consider a business if they can’t find it online. Simply having a website doesn’t make your business invincible either; it only takes 50 milliseconds – or one-twentieth of… Read more »

Growth

Aussie brands set to go global with Bricks & Clicks

- February 11, 2019 2 MIN READ

Six retailers have begun their transition from traditional brick and mortar outlets to online brands at the Bricks & Clicks* sprint weekend at International Towers, Barangaroo. The Aussie small businesses were chosen to take part in Bricks & Clicks after a nationwide search. The sprint weekend marked the first stage of the businesses’ transformation from… Read more »

Digital

Why your business needs an online profile

- March 20, 2018 3 MIN READ

Just a decade ago, when your mobile phone was little more than a brick in your pocket and driverless vehicles were wishful thinking, networking at business events was very important. In fact, if you didn’t go to them, your name and business were invisible to your local business community. Nowadays, with the business landscape moving… Read more »

Digital

5 tips to make sure your website makes a good impression

- March 4, 2018 3 MIN READ

“‘Never judge a book by its cover’ may be a strong life philosophy, but it’s certainly a far cry from online user behaviour. ‘First impressions count’ is likely a much more appropriate way to describe how a first-time visitor to your website will regard his or her experience,” says David Bray, sales Director at Netsuite… Read more »

Business Basics

Growing your website with keywords

- July 5, 2017 3 MIN READ

Keywords are a very important component of digital marketing as using the right keywords on your website help your customers find you. Unfortunately, many businesses take this practice too far and end up with keyword stuffing – which is a huge turn off for visitors and can even get your site blacklisted in Google. At… Read more »