So exactly who are your customers? Who is most likely going to buy your product or service? Assumptions can lead to poor decisions, bad pricing, the wrong marketing strategy, and ultimately, business failure. The most successful small businesses understand that only a limited number of people will buy their product or service. The task then… Read more »
Location is one of the most important things to consider when starting up a new venture or small business.
When a business hits hard times, many small business owners will focus on cutting costs to turn their fortunes around and maintain their profits.