Marketing

Hootsuite report reveals global social media trends

- December 7, 2018 2 MIN READ

Social media management service Hootsuite’s third annual social media trends report has revealed more and more brands are using paid social as their organic reach declines and messaging apps such as Facebook Messenger and WeChat are opening up new opportunities for marketers. The Social Trends 2019 report reveals building trust should be a vital part of… Read more »

Features

The best Instagram tips to build your following

- November 15, 2018 4 MIN READ

“Build for people first,” says Talia Knowles-Rivas, Product Marketing Lead at Facebook and Instagram. “People expect to see content from their favourite brands. But if you want to build a following you need to build to deliver a frictionless experience. Make connections more relevant and seamless.” As social media platforms go, Instagram is still in… Read more »

News

Report confirms growth opportunities for SMBs that use Facebook

- August 24, 2018 < 1 MIN READ

A new report commissioned by Facebook has revealed there are socio-economic benefits for many businesses using social media to connect with their customers. The report by PwC, commissioned by Facebook, measured the benefits of using online platforms such as Facebook and Instagram. The Connecting Benefits report suggests Facebook and Instagram is allowing SMBs to connect… Read more »

Features

7 tips that will make managing your social media easy

- July 27, 2018 3 MIN READ

With more and more Australians choosing to engage with brands on social media, it’s time SMBs made sure they are part of the conversation. Having a social media presence is a vital ingredient in the marketing mix. Yet according to the Digital Opportunities for Today’s Small Business report only one in five SMBs regularly use… Read more »

Digital

How to use Tumblr for small business

- June 20, 2018 3 MIN READ

Tumblr has over 130 million blogs. And it is also one of the top 15 websites in the US. The platform allows you to share anything effortlessly, like photos, links, music, and videos, more. Many businesses are using it to increase their reach. Is yours? if you want to attract more traffic to your business’… Read more »