Business Basics

How to market your business on LinkedIn

- July 12, 2017 2 MIN READ

Advertising aside, there are plenty of ways to get your business front and centre on LinkedIn. It is widely recognised as a way to showcase an individual person (I often call it like having a resume on steroids!), but it is also an excellent tool to market your business. When you think of the business name… Read more »

Business Basics

Which social video metrics are best?

- June 29, 2017 4 MIN READ

Many business owners fear tracking the metrics of their social media performance as there are so many different metrics, it can be confusing to know what to focus on. However, the downside of not measuring the results of your strategy is, by neglecting solid data you can be unaware of your strengths and weaknesses and… Read more »

Business Basics

Is this the future of small business?

- June 26, 2017 3 MIN READ

Many of us are still in a legacy multi-channel service delivery mode, with clunky experience within individual channels, let along across them. The good news is that many have recognised the importance of good customer experience and are looking to change it. With the speed of digital disruption, maybe it’s time to sit back and… Read more »

Business Basics

How to sell to the Chinese market

- June 24, 2017 3 MIN READ

In the big, fast-moving consumer goods company my wife works for, management devotes a lot of energy to their China strategy. Last year one of their products, a mosquito repellent for children, sold really well in China through Diagous (Chinese shopping agents). This year they produced more of the same product specifically for the Chinese market, and… Read more »

Entertainment

10 mind-blowing Australian cakeries

- June 6, 2017 4 MIN READ

These ten fantastic cakeries from around Australia deliver exquisite sweet temptations. Which one is your favourite? If you would like the chance for your small business featured on Kochie’s Business Builders then please let us know by commenting below or sending us a message here. A Little Cake Place, Brisbane A Little Cake Place was created… Read more »

Business Basics

4 easy tools for cafe owners to boost business

- May 23, 2017 3 MIN READ

If you ask most people to nominate the top things they absolutely couldn’t do without, chances are their digital devices and early-morning coffee would rate near the top. For Australia’s growing community of baristas, exciting new possibilities are emerging to combine these two modern-day essentials and deliver both better business management. Most importantly they help to… Read more »

Business Basics

Part 2: tax tips for your small business

- May 22, 2017 3 MIN READ

It’s that time of year when small businesses can benefit by considering strategies to minimise tax burden. In this second article of our three-part series for year-end tax tips we look at accelerating deductions and how small businesses can reduce their tax for 2017. With the individual tax rate set to reduce by 2% for those in… Read more »

Entertainment

Cook a meal with Julie Goodwin

- May 19, 2017 6 MIN READ

When was the last time you enjoyed a home cooked meal with your family? Running a small business often means you miss out on the little things in life such as sitting down and having a meal with your family. Why not take some time out this weekend and enjoy a delicious home cooked meal… Read more »