How to incorporate voice search with SEO
Search Engine Optimization (SEO) is never finished. In addition to continually analysing your content’s performance you also need to look out for new strategies.
Search Engine Optimization (SEO) is never finished. In addition to continually analysing your content’s performance you also need to look out for new strategies.
Once you’ve established your web-presence and have good content in place, you need to find ways to increase traffic to your website. Luckily, there are a number of proven methods for achieving that. Let’s look at the most common ones. Post Regular Content Developing an online presence isn’t something you do and then it’s done;… Read more »
Whether you’re a small business just beginning your journey or you’re well-established and have been around for quite some time, attracting new customers and retaining current ones is always a challenge. Especially if you don’t have unlimited budget and resources to tap into. So where do you focus your time and energy to ensure you… Read more »
If you’re a small business, ranking well in search results is always important. If you also happen to have a physical store in your local community then it matters even more. All of the tradition Search Engine Optimisation methods that I normally recommend still apply, but because you also have a physical address there are… Read more »
If you’re a small business offering online products, chances are you’re hosting your site with a third-party specialist in ecommerce hosting. You are probably also taking advantage of their Content Management System (CMS) and online payment processing facilities to do the hard work for you. It’s often the most cost-efficient way to get your products… Read more »
The vast number of factors that search ranking algorithms take into account to determine the order in which to display search engine rankings makes it impossible to predict how much impact one change will have on your SEO. External environmental factors including what your competitors are doing in terms of SEO, or the patterns of… Read more »
Blogs can be a little different to more formal websites showcasing products and services. But if you are looking to prompt an action or response from your visitors many of the same rules apply. Whether it is encouraging a visitor to download a free ebook, register an account, or sign up for a service, you’ll… Read more »
Backlinks are one of the key factors of Search Engine Optimisation. If you are not familiar with them, they are simply links from external sites that point to content on your website. Unfortunately, there is no one-size-fits-all rule regarding their use so in this article we are going to briefly look at different ideas on… Read more »
Along with home ownership, being your own boss is one of those quintessential Australian dreams. Bloomberg positing that 8 out of 10 start-up businesses fail in the first 18 months, stepping out on your own can be a scary leap of faith that requires tenacity and a bucket load of heart! These are one small… Read more »
Keywords are a very important component of digital marketing as using the right keywords on your website help your customers find you. Unfortunately, many businesses take this practice too far and end up with keyword stuffing – which is a huge turn off for visitors and can even get your site blacklisted in Google. At… Read more »
Search engine optimisation (SEO) is a term which often intimidates a lot of business owners, but it doesn’t need to.
Here are five tips which will help you make your business website easier for customers to find you.