Whether it’s in a boardroom or on an unsolicited cold call, we all know what it’s like to be on the receiving end of a pushy sales pitch. While this ‘hard sell’ tactic has its time and place, it runs the risk of pushing your customers away – regardless of how great your product… Read more »
The goal of every founder, business leader, or salesman is to double (or triple) their sales and skip the monotonous processes, writes sales expert David Fastuca, cofounder of the Growth Forum. But with various hats to wear, it can be hard to create a repeatable sales process that allows you to focus on what… Read more »
As the weather heats up and the end of the year approaches, small and medium-sized enterprises across the country gear up for a season that is pivotal to their success—the November sales season. It’s a make-or-break period that can help define the financial success of the entire year, and also holds immense importance for… Read more »
People will typically make purchasing decisions emotionally, and then justify those decisions with logic.
The buyer needs to know more than ever that you are there for them, and knowing the right words to say just isn’t going to be enough to exhibit that anymore.
If you’re new to business, you may feel overwhelmed by all the financial terms and metrics that pertain to your enterprise. From cash flow to profits, here are the ten most important finance metrics all entrepreneurs should know and understand about their business, writes former Flying Solo editor, Kelly Exeter. It’s been said that where… Read more »
If your prices are too high, nobody will purchase. Too low, everybody will purchase and you won’t survive.
Nobody likes a pushy salesperson these days, according to author and business coach Milton Collins. In this extract from his book, Delight Disrupt Deliver, he shares the top four outdated sales styles that businesses should really avoid in the modern marketing landscape. Most people squirm when they hear the word ‘sales’. They think of the… Read more »
Have you ever wondered what business leaders are doing to create a flourishing sales culture and create growth opportunities now and into the future? Is there a certain sales leadership style or approach that has risen to the top during the pandemic, that allows teams to hit sales targets and prosper? KBB takes a deep… Read more »
When you’ve put time, effort and lots of money into quality products and slick marketing, the last thing you want is an abandoned cart. So how do you fix that? The latest research by online payments processing platform Stripe has found that it all comes down to the checkout flow. They found that 91 per cent of… Read more »
Have a great product you’re selling online, but not getting the conversion rates you’d hoped for? There are lots of factors that have been proven to drive and improve ecommerce conversion rates that the business owner has full control over.
Most manufacturers would jump at the chance to simultaneously reduce their operating expenditure while gaining back control over the end-to-end customer experience. Direct-to-consumer sales models promise to do just that – but at what cost? Cutting out the retail middleman can dramatically improve manufacturers’ results and growth potential, but only if they master supply chain… Read more »
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