Features

Improve your brand engagement with a personalised customer experience

- November 1, 2018 2 MIN READ

Small businesses that embrace a more connected customer experience score big when it comes to brand value, customer loyalty and repeat business. If your small business is still taking a mass-marketing approach to your customer communications, chances are you are missing valuable opportunities to grow customer loyalty and appreciation for your brand. Salesforce’s 2018 State… Read more »

Features

How smart businesses are using technology to grow

- July 27, 2018 3 MIN READ

With a thriving start-up culture, Australia and New Zealand are nations of small businesses. Unfortunately, two-thirds of all start-ups fold within the first three years. To avoid becoming another statistic, you need a growth mindset from the start and long-term business plan to match. You need to create an operating foundation that is easily scalable as… Read more »