Digital

5 digital hacks for small business owners

- August 24, 2020 3 MIN READ

Small business owners are often burnt out and stretched thin from their multitude of tasks. Here are a list of five digital hacks to help you streamline work and even automate some processes using tools or apps. Our 5 best hacks to get you back on track Schedule social media posts in advance Social media… Read more »

Why no one is reading your content
Digital

Why no one is reading your content

- December 1, 2017 3 MIN READ

Producing quality content is of paramount importance but even when you get it right there is still no guarantee that anyone will read it. Clearly, there’s more involved in getting your posts read than just content alone. Let’s look at why your content isn’t getting the attention it deserves and how you can fix that.… Read more »

Business Advice

How to turn your blogs into conversions

- October 3, 2017 3 MIN READ

Blogs can be a little different to more formal websites showcasing products and services. But if you are looking to prompt an action or response from your visitors many of the same rules apply. Whether it is encouraging a visitor to download a free ebook, register an account, or sign up for a service, you’ll… Read more »

Business Advice

How many links do I need for SEO?

- September 27, 2017 3 MIN READ

Backlinks are one of the key factors of Search Engine Optimisation. If you are not familiar with them, they are simply links from external sites that point to content on your website. Unfortunately, there is no one-size-fits-all rule regarding their use so in this article we are going to briefly look at different ideas on… Read more »

Business Advice

How to boost ecommerce conversions

- September 7, 2017 4 MIN READ

In this article we will look at how you can use local information to enhance your conversion rate. This will be of particular interest to small businesses which have a physical store and an online presence. If the two support one another, it will boost conversions both online and for your local store. If your… Read more »

Business Advice

How to increase social media website interactions

- September 1, 2017 4 MIN READ

One of the reasons businesses leverage the power of social networking as part of their digital marketing strategy is that it brings them closer to their customers and clients. In doing so, they create a stronger customer-focused culture. But traditional websites still need to be a part of the strategy. By integrating social elements into… Read more »

Features

Social media masterclass: Facebook & chatbots

- August 14, 2017 3 MIN READ

We are now living in the age of artificial intelligence where companies are figuring out how to embed human smarts into machines to help improve customer relations. While not everyone is a fan of this technology, it has come a long way and can automate some processes when used well. We all have heard of… Read more »