Features

Wanna be instafamous? Here’s what you need to know

- June 3, 2019 3 MIN READ

These days anyone with a smartphone has the access to become Instafamous. We have all seen the rise of influencers, with even companies such as Tribe (Founded by Jules Lund) sourcing influencers to promote products and services. But access doesn’t equal ability. Being famous for the sake of being famous doesn’t seem to be the… Read more »

News

Influencer marketing found to have little impact

- November 26, 2018 2 MIN READ

A new study by Kaizen has revealed influencer marketing could be the worst way for your business to spend its marketing budget. The study found influencers have very little impact on increasing a brand’s search rankings or social shares. The news comes following hot on the heels of a survey by popular smartphone manufacturer, Oppo, which found… Read more »