Once upon a time business was all conducted face-to-face or over the phone. In today’s digital world, we have live chat, social media, online forms, SMS, voice and of course, the now-ubiquitous email. There are more options than ever, but how do we know what will work best for our business? The reality is, nowadays… Read more »
An email open rate is usually defined as the percentage of recipients who open an email that has been sent to them as part of a digital mail-out. Some people consider email to be dead because of the adoption of social media, however email is still alive and popular and isn’t likely to disappear any… Read more »
As the saying goes, “you never get a second chance to make a first impression.” This rings true not only in person, but also for your online business identity.
Email marketing campaigns are one of the easiest and most cost effective customer retention strategies. So how can you create engaging email campaigns that work?
When it comes to business networking, you can’t build a trusting relationship when you’ve never had an actual conversation .