D2C sales concept: online shopping with laptop shopping cart and basket
News

Four steps to Direct to Consumer (D2C) growth

- February 14, 2024 4 MIN READ

In 2024, retailers will continue to face challenges such as rising costs, tightened consumer spending, and shifting consumer behaviours. While many across the economy have been tasked by leadership to ‘do more with less’, that’s not necessarily an option for all businesses. This is especially true in retail, writes Shaun Broughton, Managing Director, APAC at… Read more »

News

Is direct-to-consumer the only logical option for manufacturers?

- December 24, 2018 3 MIN READ

Most manufacturers would jump at the chance to simultaneously reduce their operating expenditure while gaining back control over the end-to-end customer experience. Direct-to-consumer sales models promise to do just that – but at what cost? Cutting out the retail middleman can dramatically improve manufacturers’ results and growth potential, but only if they master supply chain… Read more »