Consumer expectations change constantly and as new technologies become ingrained in the way we live and work, our interaction with businesses changes too. For example, it wasn’t long ago that ‘tap and go’ payments were uncharted territory. In 2019 four out of every five payments were contactless writes Jason Toshack, General Manager ANZ at Oracle… Read more »
As shops across the country welcome customers back, business owners are faced with challenges such as social distancing and limits to the number of customers allowed in a store, these hacks from Mark Horwood of Captivate Connect, might save you from disgruntled customers. The prospect of long spaced-out queues of customers waiting outside shops follows… Read more »
COVID-19 has well and truly disrupted the usual proceedings of most businesses. With some restrictions still in place and some physical stores closed, businesses both big and small, are facing extremely uncertain times. The past few months have seen people reassessing how they live their lives, both personally and professionally, writes Sreelesh Pillai, General Manager… Read more »
The prospect of “getting online” can have a different meaning and value for most people within the business community. But the truth is, whether you’re a fresh tech startup or an established high street retailer, most businesses can benefit from taking their online presence seriously. And here’s why. Whether you are a small business owner… Read more »
If you want to expand your brand’s customer engagement, grow loyalty and increase sales, you need to add a customer relationship management tool to your SMB’s bag of tricks. Sales, service and marketing are the holy trinity of any successful business but whilst many SMB owners have a plan for sales and marketing, the majority… Read more »
While social media is the glue that holds together many small businesses and corporate marketing strategies, serviceseeking.com.au’s latest figures suggest tradies can learn a lot from their corporate counterparts and turn social posts into customers. Unlike traditional marketing, you don’t need a massive budget or plenty of free time to join the social media bandwagon… Read more »
Facebook Messenger has introduced a new live chat feature of its popular chat service that will allow businesses to communicate directly with their customers within their own website, in Messenger and across devices. Messenger has launched its new Platform 2.2 and Customer Chat, which a number of businesses will be using, including Adore Me, Air France,… Read more »
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