Nancy McDonald, founder of homewares brand, La Casa
Small business

Nancy McDonald dishes out success with La Casa

- May 31, 2023 4 MIN READ

  After years of working to help promote other entrepreneurs and their startups, PR expert Nancy McDonald has taken the leap and launched her own homewares brand, La Casa. Inspired by her love for interiors and entertaining, Nancy saw a gap in the market for glamorous, affordable homewares. She wanted to create a collection that… Read more »

Fluffy Crunch founders, Michael and Paola Karamallis
Small Business

The sweet life: How Fluffy Crunch became a viral brand

- November 29, 2022 3 MIN READ

  Husband and wife team, Michael and Paola Karamallis, founders of award-winning artisan fairy floss Fluffy Crunch, never thought they would be in the candy business. The couple’s original dream was to run their own café – but landlords kept knocking them back. “We always had a passion for food, community, great service and creating… Read more »

Marketing

Why LinkedIn works for you

- January 20, 2017 3 MIN READ

As a small business owner, it is very important to take advantage of every opportunity that comes your way. LinkedIn is one such marketing opportunity. Best of all it’s free! It can expose your business to millions of LinkedIn members. It’s also brilliant way to attract top talent to your small business. LinkedIn also has… Read more »