Returning to a work mindset can be difficult after a festive brain break. Ideally, you would have already mapped out your social media strategy for 2023 at the end of last year, but if you’ve been putting it off because you were too busy, or you’ve been in holiday mode, here are my five… Read more »
Sonia Majkic has no formal qualifications, yet she still managed to launch and grow her marketing agency into a $25 million success story in seven short years. She joined the First Act podcast to share her inspiring transformation from a high school dropout to one of Australia’s most successful entrepreneurs – and the lessons she’s… Read more »
Futurist business designer and strategist, Melissa Pepers, says that if you want to move your business beyond ordinary and become extraordinary, you’ll need these four essential attributes. An ordinary business has been done before. Each year, most new businesses flood already saturated categories and it has detrimental impacts on everything from revenue to quality… Read more »
With the arrival of Amazon Prime set to cast a very long shadow of rising expectations over the Australian consumer landscape, brands across the board are going to have to work harder to gain and maintain the satisfaction and loyalty of their customers. Providing a meaningful customer experience is no longer a nice to have,… Read more »
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