AI artificial intelligence ad targeting
Digital

How to use AI to increase sales and drive growth

- June 16, 2023 2 MIN READ

  Many of the businesses I speak with have asked what they can do with AI and what are the possibilities. But in reality, they already interact with AI. If you use any social media app, artificial intelligence already underpins much of what you see online, explains Harry Lowes, Director of Mid-Market ANZ, Meta. AI… Read more »

Features

Why is 3pm Wednesday the best time to use Facebook Ads?

- April 20, 2017 3 MIN READ

Many industry professionals will give you very black and white answers about the best time to post on Facebook and turn on your ads. However, although there are some general metrics to be aware of, there is no universal answer to this question or a one-size-fits-all approach. Complications with Facebook Firstly, Facebook’s algorithms are quite… Read more »