Payment solution provider Square has launched a new point of sale system specifically targeting restauranteurs.
Square for Restaurants, is billed as the company’s most sophisticated industry-specific software solution to date. It aims to ensure easy collaboration between front and back of house staff. The cloud-based solution can be customised to suit any restaurant operation and includes built-in employee management to enable staff time and performance tracking, table mapping, bill and tip splitting, fraud protection and more.
Australia is the first global market, outside the US, to roll out the new service. Business Development Lead for Square Australia, Colin Birney, says since launching in 2016 the company has been humbled by the growth they’ve seen among Australian businesses, particularly in the hospitality sector.
“Hospitality businesses make up around a quarter of our local seller base, and we continue to see more businesses in the sector sign up to use Square each year as awareness of our platform grows,” he said.
The popular payment platform has also launched a new customer reward program, Square Loyalty, for its Australian customers today.
The new program can be run straight from the Square Point of Sale app is completely customisable, enabling businesses to reward their customers to drive more repeat visits to their business.
“We know that attracting and retaining customers is one of the biggest challenges Australian businesses face, that’s why we’re thrilled to make Square Loyalty available to our sellers in time for the busy holiday shopping season,” said Birney. “Customers enrolled in Square Loyalty programs return and spend on average two times more than other customers, so this is an easy and affordable way for businesses to boost sales.”