Here’s a story worth giving a crap about. In 2012, Simon Griffiths sat on a toilet for 50 hours to raise money for Who Gives A Crap – a social enterprise that would sell toilet paper and give 50 per cent of those profits to communities in dire need of clean water and toilets. That’s around two billion-plus people on this earth.
Who Gives A Crap became a sensation. A toilet paper disruptor. A saviour to many throughout the TP panic of the pandemic. Raising millions for charities, Simon and co-founders Jehan Ratnatunga and Danny Alexander are kicking lofty goals. And if you ask Simon, they’re only just getting started.
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