Holistic business development with Sentryca Nutridermaceuticals and Reality Check

Family business Sentryca Nutrideramceuticals, based in the Blue Mountains, west of Sydney, built up a reputation for providing quality, ethically produced skin care products that are not only good for you but kind to the planet too.

The brand has developed a loyal following amongst salons and beauty therapists for its healthy ingredient blends which use biosustainable products to be as natural and safe as possible.

Having conquered the local market, Marcel is taking her business global but wants to ensure that the business maintains its values and integrity before taking the plunge.
Enter Reality Check business coach, Bo Kitty, who delivers her advice on how to scale the business whilst maintaining its holistic values.
Watch the segment.


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Cec Busby
Cec is the managing editor of KBB. She is a multimedia professional with 20 years experience as an editor on titles as diverse as SX, CULT, Better Pictures, Total Rock, MTV, fasterlouder, mynikonlife and Fantastic Living. She has extensive experience working as a news journalist covering all the issues that matter in the political, health and LGBTIQ arena. She is the Head of Content at Pinstripe Media and a recent convert to the world of small business.


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