From Silicon Valley to the South Coast: Easy Agile sets up in Wollongong

- November 21, 2019 2 MIN READ

Wollongong-based scaleup Easy Agile is proof Wollongong is a smart choice to start and scale a business successfully. Co-founders Nick Muldoon and Dave Elkan were both keen to raise their families in Australia after building impressive careers in Silicon Valley, so they moved back from San Francisco to Wollongong where they saw potential in starting a tech company from scratch.

Easy Agile provides agile software development services, such as story mapping and road mapping, for everyone on the team by delivering high-quality apps for Atlassian Jira.

Remaining in Wollongong, Easy Agile currently employs a team of 13 and services a range of clients including Adobe, BMW, Cisco, Coca-Cola and Twitter, among many others. In 2019, they have doubled in size.

Nick Muldoon, Co-founder of Easy Agile explains why Wollongong was a strategic choice to establish their business.

“Wollongong is a great place to live, which makes it a great place to start a company. When we returned from San Francisco, we wanted to base ourselves somewhere similar, one that has a progressive, communal and aspirational feel and provides a work-life balance.

“We’re now an international company thriving in a regional area. With more than 2,000 customers outside Australia, being an international company in a regional area has enabled us to attract and retain amazing team members.

“We have our pick of the talent as there is less competition than a big city and our team are aligned with our values – family/community/work-life balance.

“The majority of our team have a 15 minute or less commute, meaning they have more time with their families. This results in superior service to our customers as the team is well-rested and ready to throw all their energy into the day, not to mention the quality of talent we attract who are aligned with our values of leading a high-quality life.

“Organisations like Invest Wollongong are showing folks what is possible and raising their aspirations for the future of our region and our kids. It’s super important and I strongly encourage other startups to come and try it out.”


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