As we launch into the busiest week of the online retail calendar, known as Cyber Week, it’s a poignant time to reflect on the dreaded R word – returns, writes eCommerce expert, Paul Waddy. Increased November sales can often give December a bit of a hiding, when returns come in and refunds go out. There… Read more »
Dubbed one of the 100 Best Inventions of 2021 by TIME Magazine, espresso is the Aussie startup that’s filling unexpected gaps in the new world of hybrid work. Founders Will Scuderi and Scott McKeon had their lightbulb moment while studying engineering at the University of Technology Sydney in 2018. “We were doing a university assignment and… Read more »
Around 4.2 million Australians are working from home and many are expected to continue doing so indefinitely. That’s a lot of meetings, hallway chit-chats and water cooler conversations missed! Though not a quick-fix, video conferencing tools can bring back some of this interactivity. Choosing the right communication tool going forward Whether you’re only just embracing… Read more »
There’s a reason why around one quarter of all verified Twitter accounts are journalists: Twitter is a great online platform to keep abreast of what’s going on in the world. Therefore, it is one of the most useful networks for digital marketing. Staying on top of current trends is important, so too is enhancing how… Read more »
Traversing the digital business world can be overwhelming. Not only can it be difficult to find the right information for your business but working out what to do with it next can be just as complicated. One option is to shelve certain online platforms altogether, the other is to reorganise them. Luckily, there are plenty… Read more »
Nowadays, it can be hard to keep tabs on all your business’ social media platforms. From YouTube, to LinkedIn and everything in between, digital marketing is overwhelmingly awash in data, only compounded by a pandemic-induced upsurge in online activity. Why you should make social tools part of your content plan Social media management tools allow… Read more »
New research from human skills development organisation Maxme reveals Australian businesses are worried new graduates aren’t equipped to handle the new world of work. The study found 85 per cent of business leaders believe current grads lack both the technical and soft skills needed to succeed. Hello quarter-life crisis Renata Sguario, founder of Maxme says… Read more »
Weekly business news and insights, delivered to your inbox.
