Working online influencer on social media concept to attract customers. Young man recording video of home garden with potted plant with mobile phone in living room
Social Media

Three easy ways to grow your online audience and improve sales

- May 24, 2024 3 MIN READ

  While there isn’t a perfect recipe for boosting your audience and sales online, there are three key ‘ingredients’ that businesses should keep in mind to make this happen: catching customers’ attention, following trends, and incorporating customers’ voices, explains Harry Lowes, Director of Mid-Market ANZ, Meta. Keep in mind that this isn’t just about you… Read more »

a road goes into teh distance the road markings have unexpetced twitst and turns: symbol of business resilience prepare for teh unexpected.
Finance

5 steps to protect your business from the unexpected

- May 24, 2024 2 MIN READ

The latest statistics on Australian small business survival are pretty grim.  Recent ASIC findings show 82 per cent of insolvent companies in the last 12 months had less than 20 employees. The ATO is chasing more than $34 billion owed in debt from small businesses and CreditorWatch predicts the business failure rate will increase from… Read more »

PR helps develop customer's love of a brand.
PR

How to use PR to boost sales and customer loyalty 

- May 16, 2024 2 MIN READ

Startups and SMBs face challenges in driving sales growth amid fierce competition and challenging economic conditions. While traditional advertising and marketing methods can strain limited budgets, public relations (PR) is a potent yet often underestimated tool that can indirectly influence sales, explains Kathryn Goater and Anthony Caruana, Co-CEOs of Media-Wize. PR is about cultivating trust,… Read more »

tresurer jim chalmers in front of parliament house canberra, announcing teh federal budget
News

Federal Budget: The tax Implications for your business

- May 15, 2024 4 MIN READ

Another year; another Budget. But while this was a big Budget for assisting hard-pressed individuals who are doing it tough with tax cuts, there was precious little in it for small business, certainly on the tax side. So what measures were there and how effective will they be? asks Mark Chapman, Director of Tax Communications… Read more »

Federal treasurer Jim Chalmers delivers the 2024 Budget
News

Everything you need to know about the 2024 federal budget at a glance

- May 15, 2024 < 1 MIN READ

  The government has handed down its budget for 2024–25. It’s delivered a $9.3 billion surplus for the financial year just about to finish but is forecasting a $28.3 billion deficit for next year. Here’s the key points: Erin Cooper-Douglas, Deputy Politics + Society Editor, The Conversation and Matt Garrow, Editorial Web Developer, The Conversation… Read more »

Food Insecurity: Hungry Child Holding Empty Plate. A young girl with big, expressive eyes holds out an empty plate, conveying hunger.
News

Feelgood Friday: DoorDash and Foodbank fight food insecurity in South Australia

- May 10, 2024 2 MIN READ

DoorDash and local food relief champions Foodbank are joining forces to launch Project DASH in South Australia. The initiative aims to ensure everyone can access nutritious meals, especially those experiencing food insecurity. Alarmingly approximately 135,000 South Australians grapple with food insecurity each month. This issue isn’t confined to South Australia> Last year nationally, a staggering… Read more »