experienced start-up entrepreneurLisa Messenger sitting on a chair with red flowers in the foreground
Experts

From the vaults: Lisa Messenger on how to persevere past failures in the start up industry and make a difference

- March 18, 2022 3 MIN READ

Lisa Messenger is a household name, and her start up journey to success has inspired many. Messenger’s career trajectory has not been simple, but she’s persevered and now has an encyclopaedia worth of experience and achievements. Cec Busby engages in a riveting interview with Lisa, talking about the success and failures of her startup business,… Read more »

Experts

How to help your staff to deal with difficult customers

- December 5, 2020 3 MIN READ

With Christmas fast approaching, there has never been a more important time to prepare the team for managing difficult customer behaviour. COVID-19 has significantly impacted service delivery across multiple industries and many organisations will face increased pressures in demand, ability to meet customer expectations as well as changes in workplace practices including adhering to COVID… Read more »

Digital

9 marketing tips that will improve your small business

- September 16, 2020 5 MIN READ

Updated 16 September 2020. Effective marketing is a key growth driver in your small business. If you think you don’t have to understand marketing – think again. Everyone in your small business is responsible for marketing – from the receptionist to those in the accounts department. If you don’t buy in to that principle, be… Read more »

Business Advice

Let’s give bootstrappers the respect they deserve

- November 17, 2019 3 MIN READ

There’s an old saying, “put your money where your mouth is”. And that’s exactly what bootstrappers do. Yet sometimes it’s the starry-eyed capital-raising young startups that seem to attract more attention than the brave bootstrappers, who are backing their idea with their own savings. Dispelling the myths As a bootstrapper of two businesses (Matchboard and… Read more »

Experts

5 simple ways small business owners can save time and money

- October 24, 2019 2 MIN READ

Running a small business is time-consuming, everyone knows that, but it’s the day-to-day tasks and responsibilities that nobody thinks of which can really chew away valuable hours. Here are some top tips for how small business owners can make a few simple changes within their businesses to save their time and their money 1. Don’t… Read more »

Experts

Power List: Meet Christie Whitehill

- July 17, 2019 4 MIN READ

Growing up on a property in northern Queensland before moving to Airlie Beach in the Whitsundays, Tech Ready Women founder Christie Whitehill had something of an idyllic childhood. Days were spent riding horses and exploring nature. “At one stage I wanted to be a park ranger and idolised Ranger Stacey,” Whitehill tells KBB. Tech played… Read more »