Branding is all about perception says marketing guru Justin Herald

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In this week’s Pillars of Success segment, marketing guru Justin Herald explains why branding is more than a logo, it’s about people’s perception of your business…

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Cec is the managing editor of KBB. She is a multimedia professional with over fifteen years experience as an editor on titles as diverse as SX, CULT, Better Pictures, Total Rock, MTV, fasterlouder, mynikonlife and Fantastic Living. She has spent the past four years working as a news journalist covering all the issues that matter in the political, health and LGBTIQ arena. She is the Head of Content at Pinstripe Media and a recent convert to the world of small business.

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