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Digital

Why emails have a whole new etiquette post COVID-19

- June 10, 2021 3 MIN READ

As someone who has been running a successful PR and marketing company through the rise of the internet and advent of high-speed communications, I’ve experienced first-hand the impact and success gained from mastering written communication skills, writes Sharon Williams founder of Taurus Marketing. Through COVID-19 and the move to remote workplaces, we’ve seen a sharp… Read more »

Digital

9 marketing tips that will improve your small business

- September 16, 2020 5 MIN READ

Updated 16 September 2020. Effective marketing is a key growth driver in your small business. If you think you don’t have to understand marketing – think again. Everyone in your small business is responsible for marketing – from the receptionist to those in the accounts department. If you don’t buy in to that principle, be… Read more »

Opinion

What about our employees?

- September 9, 2020 2 MIN READ

Many organisations in Australia and beyond right now are knee deep in re-engineering, transformation, pivoting or whatever name is being given to the latest Covid-19 survival strategies and focus. That is certainly my focus right now in my own company. But I see something more. There is more to strategising and wargaming and the many… Read more »