Colour theory is no longer just a theory. Research has shown a direct correlation between a brand’s colour choices and how customers perceive them, even to the point of influencing purchasing behaviour. But what does that mean for you? How can you find out the best colours for your business? According to new research from… Read more »
Pamela Webber is Chief Operations Officer at 99designs, the global creative platform that makes it easy for designers and clients to work together to create designs they love. Earlier in her career, she served in various corporate strategy and marketing positions with brands Borden, eBay and its subsidiary, PayPal, Inc. A resident of San Francisco, Pamela received her BA from the University of Pennsylvania and a MBA from Harvard Business School.