The digital habits of every generation are forever changed. WP Engine’s new Generation Resilience Report reveals nearly two-thirds of all Australians (64 per cent) expect to maintain their digital habits after the pandemic and nearly half of Australians (47 per cent) believe all shopping will take place online in 10 years, writes Mark Randall, Country… Read more »
In today’s crowded digital landscape, a customer’s path to purchase is increasingly determined by the experience and satisfaction they receive when interacting with a brand’s website. For businesses, exploring the psychology behind customer shopping behaviours and habits is essential to creating positive and memorable online experiences, writes Mark Randall, Country Manager ANZ, WP Engine. Try… Read more »
I write this article working from home, like many of you, after my business closed our offices in a bid to promote social distancing to reduce the impact of COVID-19. For me, and many other Australian businesses, the process of ‘going online’ is as simple as taking your laptop home and connecting to a remote… Read more »
Weekly business news and insights, delivered to your inbox.
