market research
Marketing

Do you want your business to stand out in 2022? Then it’s time to do your market research

- November 22, 2021 3 MIN READ

Market research is a vital contributor to any company’s success. For smaller businesses though, conducting market research is more often than not overlooked because of the traditional high-cost barrier, writes Lamia Lee, Regional Director ANZ of Lucid. However, there is another option that is not so widely known and that is do-it-yourself (DIY) market research.… Read more »