News

7 tips to avoid cyber-scammers

- September 7, 2018 < 1 MIN READ

According to cyber insurer Edmund, the fastest growing fraud threat for small business is social engineering fraud. These attacks occur when criminals pretend to be customers, suppliers or high-profile individuals within businesses and trick staff into paying large sums of money into the attackers’ bank accounts Falling victim to a cyber attack is unpleasant and… Read more »

News

City of Sydney survey reveals what customers want

- September 7, 2018 < 1 MIN READ

A recent survey of 6,000 visitors to inner Sydney shows businesses would benefit from later trading hours and more entertainment offerings. The survey canvassed the opinions of visitors to inner city neighbourhoods including Newtown, Surry Hills and the CBD. The survey revealed the spending habits of visitors and the time spent per visit, why they… Read more »

Finance

Submissions called for Supplier Payment Code review

- September 7, 2018 2 MIN READ

In May 2017 the Business Council of Australia introduced a voluntary Supplier Payment Code. The voluntary code called for businesses and corporations to sign up to commit to 30-day payment terms for SMBs. In an era where many small businesses were feeling the pinch and cash flow is a major pain point, the code was… Read more »

Features

Do less, produce more: why meaning matters not happiness

- September 7, 2018 5 MIN READ

Author Mark Manson shares his journey from struggling musician to self-help guru to New York Times best-selling author and explains why embracing struggle can lead to meaning and fulfilment. “What’s my schtick? I have made the very unfortunate career choice of writing a self-help book even though I can’t stand self-help stuff myself,” begins Mark… Read more »

News

How machine learning and AI is putting the human into business

- September 6, 2018 3 MIN READ

As the lights come up centre stage at Xerocon 2018, Herman Man laughingly describes himself as “that Asian guy with the extremely German name”. As VP of product and alliances at Xero, Man is tasked with driving product innovation for the popular cloud accounting solution. The US-born Man joined Xero some three years ago and… Read more »

News

Machine learning to give time back to businesses says Xero

- September 6, 2018 < 1 MIN READ

Cloud accounting solution, Xero, hopes to transform the way people do business by digging deeper into Ai and machine learning. The company made the announcement of a suite of new product features at their annual Xerocon conference in Brisbane. Amongst the developments is new machine learning which will bring tangible practical results to the management… Read more »

News

Natalie James named small business champion by COSBOA

- September 3, 2018 2 MIN READ

Former Fair Work Ombudsman (FWO) Natalie James has been named Council of Small Business Organisations Australia (COSBOA)’s Small Business Champion. James was presented the award by Peter Strong, CEO of COSBOA and Mark McKenzie, CEO, ACAPMA and Chair of COSBOA, for her outstanding support to the small business community. James was instrumental in removing much of the red tape… Read more »

Features

Is the future of advertising user generated content?

- September 2, 2018 3 MIN READ

“I believe that the world’s advertising creative can be generated by the consumers its designed to engage,” says Jules Lund, founder of influencer marketing platform, Tribe. Lund suggests its time that all brands embraced user-generated content to create bespoke ads that will resonate with their customers. Arguing that most brands are turning to social media… Read more »

Digital

Is a messenging app the new SMB marketing must have?

- August 31, 2018 3 MIN READ

Messaging is an integral part of billions of people’s daily lives around the world.  Facebook currently estimates over 3.5B people around the world will use a messaging app this year. And over 1 in 2 people say messaging has replaced other types of conversations they are having. With this in mind, messaging provides untold opportunities… Read more »