eofy sales
Sales

How to leverage EOFY sales with paid advertising

- June 11, 2024 3 MIN READ

  Here’s a riddle: What am I? Many businesses often dread hearing this, while others greet this with excitement. If your guess is the end of the financial year (EOFY) you’re correct! The end of the financial year is a great chance for businesses to increase sales and even clear out any slow-moving inventories they… Read more »

AI and automation for business
Technology

How AI and automation can help small businesses

- January 9, 2024 3 MIN READ

Advancements in technology have led to the rise of artificial intelligence (AI) and automation, transforming the way businesses operate.  Adam Stewart shares the practical ways business can benefit. These technological advancements have provided small businesses with numerous opportunities for growth and operational efficiency and are now becoming increasingly affordable as well. This article delves into how AI… Read more »

holiday marketing: happy gindernread men
Marketing

12 marketing and promotion ideas for the holidays

- November 22, 2023 4 MIN READ

  As the festive season fast approaches, it’s time to kickstart your holiday marketing campaigns. In this dynamic marketplace, connecting with customers and standing out from the crowd can be a challenge. Adam Stewart founder of Digital Bond Marketing shares 12 sure-fire ways to catch customers’ attention. Whether you’re a small business or a larger… Read more »

omnichannel marketing strategy
Marketing

Why your business needs an omnichannel strategy

- October 26, 2023 3 MIN READ

Today, businesses can no longer rely solely on a single channel to reach their customers. In the age of digital platforms, where individuals are already embracing various channels that customers are accustomed to, businesses must embrace an omnichannel strategy to seize opportunities and stay ahead in the game, writes Adam Stewart, founder of Digital Bond Marketing.… Read more »

Ai tasks
News

How to save time by using AI automation in your business

- September 28, 2023 3 MIN READ

  Artificial Intelligence (AI) and automation are revolutionising the business landscape. Optimising routine processes and tasks using these technologies can provide significant benefits in an age where time is a valuable asset, explains Adam Stewart, founder of Digital Bond Marketing. Understanding AI and Automation AI refers to machines or computer systems capable of performing tasks that… Read more »

B2B marketing requires a specific strategy. Marketers sit around a table scattered with sticky notes and papers, crafting a plan.
Marketing

A simple guide to understanding B2B marketing

- August 24, 2023 3 MIN READ

Unlike business-to-consumer marketing, B2B marketing presents its unique set of challenges and opportunities, writes marketing expert  Adam Stewart, founder of Digital Bond Marketing. But here’s a quick guide to help get you started on the right path. B2B Marketing Strategies Search Engine Optimisation (SEO) Search Engine Optimisation is a key component of B2B digital marketing. By ensuring… Read more »

Google Anlaytics 4 has arrived it's time to upgrade or lose your data
News

How to migrate to Google Analytics 4

- July 26, 2023 3 MIN READ

As digital marketing continues to evolve, staying ahead of the curve is massive for businesses seeking to thrive in this ever-changing landscape. One significant change recently that many may have seen flood their inbox, is the transition from Universal Analytics to Google Analytics 4 (GA4), writes digital marketing expert Adam Stewart. This latest version of Google’s popular… Read more »

Digital

Short-form video: Easy strategies and ideas to get you started

- June 21, 2023 4 MIN READ

  Short-form videos have become a powerful tool for businesses to engage and reach their target audiences. These videos offer businesses, brands and companies the opportunity to deliver content quickly and effectively, and with the right strategy, they can be used to boost engagement and drive conversions, writes digital marketing expert, Adam Stewart, founder of… Read more »

AI robot using tablet
Technology

Meet AutoGPT: A new level of potential for businesses

- May 24, 2023 3 MIN READ

  AutoGPT is an innovative and cutting-edge artificial intelligence tool that is capable of completing a task that you have commanded it to do. Adam Stewart explains how you can use it for your business. This open-source app utilises GPT-4 and GPT-3.5, which are advanced models by OpenAI with great processing capabilities. AutoGPT is unique… Read more »

ChatGPT on phone with OpenAI in background
Tech

4 quick ways to use ChatGPT for your business brainstorming

- April 26, 2023 4 MIN READ

  ChatGPT is a powerful tool by OpenAI that can help businesses brainstorm ideas and come up with creative solutions. By leveraging its capabilities, ChatGPT not only understands user input but also provides accurate, human-like, real-time responses to these queries. Savvy business owners are already leveraging its advanced features to quickly generate ideas, answers and… Read more »

Two female colleagues discussing stats in office
Digital

6 things to look for in a great digital marketer

- March 23, 2023 3 MIN READ

  Are you looking to hire a digital marketer for your business? If so, it’s critical to make sure you find the right person to fit your business. After all, they will be responsible for driving traffic and leads to your website and converting them into customers, writes Adam Stewart, founder of Digital Bond Marketing.… Read more »