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Last night, the success of Australia’s leading online retailers was recognised and celebrated at the 2016 StarTrack Online Retail Industry Awards (ORIAS) gala.
Hosted at Dockside Pavilion in Sydney’s Darling Harbour, the evening culminated with the highly anticipated StarTrack ORIAS People’s Choice Award – the only category that gives online shoppers the power to determine “Australia’s favourite online retailer”.
Deals website, Catch Of The Day took the gong home for the StarTrack ORIAS People’s Choice Award after establishing itself as a top online destination for thousands of deals on the latest streetwear, fashion, homewares, toys, groceries and more.
Adam Rudy, Head of Customer Experience at Catch Of The Day said, “We’re thrilled to win this award. Over the past few years, our business has gone from strength to strength but it’s this award that is the pinnacle of recognition, because it is our consumers who have voted for us and, without them, we wouldn’t exist.”
This year’s awards also saw the introduction of a brand new category to recognise and celebrate smaller online retailers, with Brisbane-based Beserk – an alternative clothing store – taking out the People’s Choice Award for Small Business.
Fleur Beserk, the founder of Beserk Clothing said, “We’re honoured to win this award! It is so exciting for Beserk to be recognised amongst all the online businesses out there. This win is down to our amazing customers who voted for us and the dedication of the Beserk team.”
From humble beginnings in Brisbane in 2000, Beserk has struck a chord with thousands of fans across Australia and the world. It stocks a spectacular array of clothing, homewares, shoes, makeup and pop culture gear. Beserk has developed an incredibly loyal customer base by offering its customers an Express Post delivery option and same-day dispatch, easy returns and a 100 percent customer satisfaction guarantee delivery.
Finalists for the Small Business Award included Book a Buy, Flora & Fauna, Golights, Hunting for George, Just Wines, Sportitude, The Dress Collective, and Yellow Octopus.
StarTrack’s CEO & Executive General Manager – Parcel & eCommerce Services, Bob Black said, “This is the only category that gives online retail customers a voice. So, it’s fantastic to see both of these home grown trailblazers awarded for their innovation and outstanding customer experiences.”
This has been the second – and biggest-ever – year of the StarTrack ORIAS People’s Choice Award with around 100,000 loyal online shoppers voting for 750 of their favourite online retailers, ranging from familiar household names to Aussie start-ups.
“We are extremely proud to continue our association with the ORIAS and commend all of this year’s finalists, across all categories, for their unwavering commitment to their customers and eCommerce industry leadership.”
Appliances Online was also a big winner, taking out Best Pureplay Online Retailer and Online Retailer of the Year, and getting inducted into the Hall of Fame.
Costumes.com.au won Best Small Independent Retailer, while Harvey Norman took out Best Multichannel Retailer and Tiny Me won Best Site Optimisation and Design. Best Online Retail Marketing Initiative went to Nourished Life, Booktopia won Best Mobile Commerce, Mecca was awarded Best Social Commerce, and Birdsnest won Best Customer Service.
The International Conqueror award went to stationary store kikki.K and John Winning of the Winning Group was given the ORIA Industry Recognition Award.