The economic uncertainty caused by the coronavirus pandemic has seen a groundswell of support for Australian makers and creators, as Aussie consumers flock online to shop for locally made products over imports according to a recent survey by Sendle.
Following a survey of its small business customers, Sendle discovered 55 per cent of small business owners say they’ve seen higher than usual demand for their locally made products – as people vote with their wallets to support local communities and protect jobs during the pandemic.
Sixty-one per cent of small businesses that send parcels with Sendle in Australia sell locally made products. According to Sendle’s data, the most popular items sellers have sold and shipped since the pandemic hit Australia in March, include home and garden, giftware, beauty and necessities like clothing and footwear, and food and beverage.
Sendle’s small business survey also revealed that 54 per cent of businesses who use its shipping service are selling products that are 75 per cent or more made from ethical or sustainable materials.
Sendle’s Chief Marketing Officer, Eva Ross, says “it makes good sense that people who are concerned about protecting Australian small businesses during COVID-19 and in the wake of the bushfire crisis, are also committed to protecting the environment by shopping ethically and sustainably.”
As another way of backing Australia’s entrepreneurial makers and creators, Sendle has teamed up with popular marketplace The Finders Keepers to support and encourage small businesses by making it easier for them to reach their customers..
The Finders Keepers is the country’s largest bricks and mortar marketplace for creative entrepreneurs, with annual events held in Melbourne, Sydney and Brisbane. Managing Director, Sarah Thornton, says physical markets have been hit hard this year, so The Finders Keepers has shifted focus to its online marketplace.
Check out The Finders Keepers Online Marketplace and help local businesses continue to thrive during COVID-19.
Want more? Get the latest coronavirus news and updates straight to your inbox! Follow Kochie’s Business Builders on Facebook, Twitter
Now read this