Ask Kochie: Surfboard shaper, Mick Slattery gets advice on growing his business

Acclaimed surfboard shaper Mick Slattery wants to grow his business, Kochie gives his advice on scaling the business so he can catch his next big wave.


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  1. Hi there Kochie
    Great advice as always – good practical tips clearly presented. ……. If I could add another idea, in terms of the B2C model. You rightly emphasised social media as part of any digital marketing strategy – I would also suggest consider the use of pay-per-click advertising with Google – in parallel with search engine optimisation of their website.

    By the way, I’ve added links on my small business blog to some of your articles (most recently, your site’s earlier article on Top Ten Australian Franchises)
    All the best – keep up the good quality content – and I enjoy the videos.
    Cheers …

    • Thanks so much Brian. Thanks so much for adding our KBB links to your small business blog. That’s fantastic! So glad to hear you are finding the information useful. Thanks so much for your tips and don’t forget to let us know what you’d like to see more of on the site. If you aren’t already on our free newsletter list then it would be great if you’d join us here


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