Watch: Aqua Maternity gets advice on international expansion

This Kochie’s Business Builders Case Study features online maternity swimwear specialist Aqua Maternity. Founder Erin McGowan is seeking advice on expanding her brand into the international market. Together with Australia Post General Manager Rebecca Burrows, Kochie tackles the question of international expansion.Where and how should Erin make her first step?



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Cec Busby
Cec is the managing editor of KBB. She is a multimedia professional with 20 years experience as an editor on titles as diverse as SX, CULT, Better Pictures, Total Rock, MTV, fasterlouder, mynikonlife and Fantastic Living. She has extensive experience working as a news journalist covering all the issues that matter in the political, health and LGBTIQ arena. She is the Head of Content at Pinstripe Media and a recent convert to the world of small business.


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