smiling business man pumps his fist after a succesful deal
Growth

How to build a six figure business in 12 months

- February 22, 2024 3 MIN READ

  The journey to building a six-figure business is an exhilarating challenge, but can you pull it off while still maintaining your full-time job, paying your mortgage and having some semblance of a social life? Business coach Jim Cocks says, ‘Yes, you can’. It’s a path I’ve navigated, and I’ve aimed to distil the essence… Read more »

a selfie of cass wingrove and her family
Getting Started

How to juggle family and business when you launch your startup

- February 22, 2024 3 MIN READ

  Launching a business while raising young kids is a unique and challenging journey that demands a delicate balance between professional and personal responsibilities.  Cass Wingrove, co-founder of Nourishy, shares her insights. Since founding Nourishy, many lessons have been learned along the way that have both helped to guide and encourage us to keep moving… Read more »

Businessman is cut free from Bureaucratic Red Tape. The Charter for Small Business will cut red tape
News

The new charter slashing small business red tape in NSW

- February 20, 2024 2 MIN READ

  Business NSW has teamed up with the NSW Government to sign a Charter for Small Business. The historic agreement aims to slash red tape, enhance procurement opportunities, and solidify NSW’s reputation as the premier destination for starting and operating businesses. The co-signing ceremony, led by Business NSW CEO Daniel Hunter and Small Business Minister… Read more »

A woman journalist does a piece to camera - telling a newsworthy edia story.
PR

How to make a newsworthy business story

- February 20, 2024 3 MIN READ

  For small businesses and startups trying to secure media coverage, it is important to understand what is newsworthy. But the answer will depend on the journalist, target media outlet, and the audience. Anthony Caruana and Kathryn Goater, Co-CEOs and Co-founders of Media-Wize share how to be certain your pitch hits its target. Creating a… Read more »

customer surveillance erodes trust. Image of grocery shop customers being identified by surveillance cctv facial recognition
Sales

Do you want your customers’ trust? Stop spying on them

- February 20, 2024 3 MIN READ

  Today, the value of data in and for businesses is no doubt. Data allows retailers – from independent to franchise to national behemoth – to better understand their customers, and improve the experience they offer them, explains Andrew Fraser, Managing Director, APAC at Lightspeed. Because of the value they can derive from it and… Read more »

humour- a woman relaxing on couch laughs at something on her mobile phone
Social Media

Make ’em laugh: Why humour is a top social media trend

- February 20, 2024 2 MIN READ

  Humour is the most attractive and attention-grabbing content on social media in 2024. From building positive associations to creating memorable and shareable content, humour gives brands a pathway to humanise their content explains social media expert Amani Youssef. Humour has the power to capture the attention of social media users amidst the vast amount… Read more »

woman creating social media video outdoors
Social Media

Unlock the magic of social media videos: A business’s guide to captivating content 

- February 19, 2024 2 MIN READ

  Why aren’t you using video for your socials? I’ve heard all the excuses. You’ve got a face only your mother could love. You’re time poor. You don’t have professional equipment. Editing is time-consuming. Everyone has an excuse but did you know videos are like super glue for your audience’s memory, asks social media expert… Read more »